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How a Local Bookstore Can Make Your Town Richer—In More Than One Way

Recently, Commonwealth Magazine ran an article speculating on the economic role that independent bookstores play in our downtowns, particularly in small and mid-sized city neighborhoods. The author, Amy Dain, is a public policy researcher who was “studying zoning for multi-family housing in 100 cities and towns in Greater Boston” when she noticed a strange phenomenon: that “many of [the] region’s little downtowns—and not just those in the most affluent communities—boast independent bookstores, even in this age of online shopping.” As a researcher, Dain could only offer confident speculation based on these observations, but as someone who had spent an enormous amount of time spending cities, it certainly seemed to her that these stores were functioning as economic mainstays in their communities, riding out the rise and fall of the chain bookstore and the shopping malls in which many cities placed their faith (not to mention their tax incentives) over the course of the last generation. Anecdotal or not, what she observed was compelling. Dain said, “I am happy to find that, for the moment, independent bookstores are anchoring our charming, antique village centers and other places, too.”

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Strong Towns
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