Activists pressure McDonald's on supplier chicken breeding, housing practices

 A full-page ad in the New York Times, purchased by six animal activist groups, is calling for McDonald’s Corp. to source its chicken from suppliers who follow specific breeding practices. The coalition of activists includes Mercy for Animals, Animal Equality, Compassion in World Farming, Compassion Over Killing, The Humane League and World Animal Protection. The ad reads: “Nearly 90 other food companies, including Burger King, Subway, Jack in the Box Inc., Dunkin’ Donuts, and SONIC have established specific and meaningful reforms for their suppliers – reforms that address these concerns. It’s time for McDonald’s to do the right thing.”