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BPI claims settlement with ABC 'vindicates' Dunes firm's beef product

BPI sued ABC, correspondent Jim Avila, who reported many of the stories, and several others who were later dismissed from the suit in September 2012, claiming that ABC knowingly used false information about LFTB during a series of reports in March and April 2012. Those reports regularly referred to the product as "pink slime," an unflattering moniker BPI said led consumers to believe the product was unsafe and low in nutritional value. BPI, a privately held, family business once considered the world's largest producer of boneless beef, had sought $1.9 billion, a claim that could have been tripled to $5.7 billion under provisions of South Dakota's Agricultural Food Product Disparagement Act, a law designed to protect agricultural interests.Terms of the settlement are confidential, but judging from the celebratory mood of BPI officials and their lawyers, it was apparent that the agreement was favorable to the company."We are extraordinarily pleased with this settlement," BPI attorney Dan Webb said outside the Union County Courthouse. "I believe we have totally vindicated the product." Eldon and Regina Roth were not made available to the media to answer questions. BPI and the Roths later issued a written statement that read in part: "While this was not an easy road to travel, it was necessary to begin rectifying the harm we suffered as a result of what we believed to be biased and baseless reporting in 2012. Through this process, we have again established what we all know to be true about Lean Finely Textured Beef: it is beef, and it is safe, wholesome and nutritious.

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Argus Leader
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