This Food Bank Invests In The Local Community

Wayne County, New York, is the biggest producer of apples in the Empire State. Yet, in 2013 public school children in the county were being served apples from Washington on their lunch trays. At the end of the lunch period, the lovely, whole Washington apples ended up mostly uneaten in the garbage. Tom Ferraro, founder of the Rochester, NY, food bank Foodlink, set about solving the problem. Ferraro was familiar with a recent study showing that children were more likely to eat sliced fruit than whole. Since Foodlink had the facilities to wash, slice and package apples into portions, Ferraro decided topurchase apples from local farmers, process them, and sell them back to local schools. The program has been a success. Since July 2014, Foodlink has purchased 3.8 million pounds of local apples, investing $600,000 into the local agricultural economy. Children are eating the apple slices. And Foodlink uses revenue from apple sales in its own kitchen to prepare scratch-cooked meals for local school lunches, after-school and summer programs.